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Businesses that are successful are the ones that deliver great customer service as well as a quality product. This means catering to the specific needs of the customer Cheap Nike Men's Air VaporMax Plus Yellow Black UK , which is a whole lot easier to do in-store and face-to-face than it is online. However, that is changing as ads can now be dynamic and respond in real-time according to many different factors, including the mood and need of the audience, all without having to hire a team of people to manually do so. Artificial intelligence, or A.I. for short Cheap Nike Men's VaporMax Plus Triple White Platinum UK , has now hit the advertising world in a big way, with forward-thinking businesses using the technology in the following ways:

Smart ads that adapt to the viewer
There are several different ways in which this technology works, with facial recognition high on the list. These smart ads are displayed on devices equipped with a camera that can detect faces and mood of the viewers, making it possible to change the ad dynamically so that it is interesting and relevant. It makes sense to promote products that are more likely to be purchased by shoppers based on their current mood as opposed to blasting ads hoping that they will see something that they like. This is a futuristic form of ad targeting that is becoming more realistic.


Smart ads that adapt to response
Some ads have built-in questions, polls Cheap Nike Men's Air VaporMax Plus Triple Black UK , or customizable settings to understand shoppers from their direct responses. Of course not all viewers will answer those questions but those who give answers are more open to seeing relevant ads. Depending on the given response, the ad can change to suit the viewer鈥檚 preference. The advertiser is, in a sense, delivering what the consumer wants to see or know about the offer. It is a win-win situation for both sides.


Trial and error
While advertisers would love to have every ad that they create to be a winner, some are going to be more successful than others. In many cases Cheap Nike Men's Air VaporMax Plus Purple Sports UK , it鈥檚 the perfect combination of text and images that proves to be a hit. Advertisers certainly have the ability to change these combinations and track data to find the best set-up, but that can be time consuming and costly. AI-powered ad optimization can change the combinations in real time and quickly deliver the best variants.


Quickly process bulk data
The harsh reality with online advertising is that ad systems are targets can be defrauded by unscrupulous publishers and hackers, which can quickly affect the overall ad budget and ROI. It takes time to spot the trends that eventually become obvious. However, A.I. can help an聽ad server聽identify ad fraud more quickly by analyzing huge incoming streams of views and clicks. By nipping said problems in the bud, smart detection can save the advertisers a lot of money.


Quality analytics
With so much data out there Cheap Nike Men's Air VaporMax Plus Navy Blue UK , it can be tough for the average human to spot and understand patterns, never mind trying to figure out what to do with all that information. With artificial intelligence in advertising, advertisers can view visual reports that help them spot patterns, while also receive specific and actionable recommendations to improve and optimize the ad campaign.


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Strategic Outsourcing: Testing the Outsourcing Waters and Staying Afloat Computers Articles | May 10, 2005

Before Gertrude Ederle began her historic swim off of Cape Griz-Nez, France, she underwent extensive training for endurance and technique?even though she was already an accomplished record-breaking swimmer with Olympic medals to her name. Outsourcing IT may not garner the same attention as being the first woman to swim the English Channel, but it is no less important to gather as much experience and knowledge as possible on a small scale before diving in for the big swim.



The trend toward IT outsourcing is increasing dramatically. According to a report by Foote Partners Cheap Nike Men's Air VaporMax Plus Black White Sneakers UK , as much as 45% of North American IT work will be outsourced by 2005. And there are good reasons behind this trend. Bruce Caldwell, principal Gartner analyst believes companies can generate 20-30% savings through outsourcing. This substantial savings potential isn't easily overlooked, yet it isn't the number one reason companies are choosing to outsource right now. In a recent survey by The Outsourcing Institute, the primary reason behind outsourcing is to improve company focus. Other motives include freeing up internal resources, accessing top-notch capabilities Cheap Nike Men's VaporMax Plus Aluminum Black UK , and accelerating time to market. The survey also indicated that 55% of firms who outsource do so within IT?more than any other area.


As more companies begin outsourcing some or all of their IT function, it becomes difficult to ignore the competitive pressure. With competitors achieving their IT needs at 20-30% less cost, and getting ahead in the market because of increased focus within the company, those who ignore the outsourcing trend could potentially lose ground very quickly.


At the same time, outsourcing horror stories abound. According to Gartner research firm Cheap Nike Women's Air VaporMax Plus Pink White UK , half of the current outsourcing projects will not meet the company's expectations and will be considered failures. While the vast majority of these failures are only minor disappointments where the company decides to outsource to another vendor, certainly a few are major catastrophes. An anonymous case study in IT Metrics Strategies discusses a CIO who chose to outsource to beat competitors to market. The outso. Drew Brees Jersey David Johnson Jersey Dallas Goedert Jersey Bradley Chubb Womens Jersey Amari Cooper Womens Jersey Alex Smith Womens Jersey Adam Thielen Kids Jersey Aaron Rodgers Kids Jersey Von Miller Kids Jersey Tom Brady Kids Jersey